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My Lubie

The French brand My Lubie offers intimate, organic, vegan, natural, biodegradable and eco-responsible products (just that!). Find here their water-based lubricant, CBD, their clitoral sex toys, refreshing intimate wipes and ultra-thin condoms, as well as their aphrodisiac infusion.

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baume pour la zone intime apaisante et protectrice

The history of the My Lubie brand

Anne, while browsing the pharmacy shelves, realizes that intimate products lacktransparency, kindness and aesthetics. After a resounding success on Ulule (1,700 orders in one month), she launched My Lubie: a natural, vegan lubricant made in France. Since then, the brand has expanded to offer a sex-responsible routine, designedwithAndForeach.

His commitments:

  • Clean & natural: formulas with more than 99% ingredients of natural origin, without perfumes or glycerin, compatible with intimate pH
  • Made in France & responsible production: lubricants, oils, wipes made in France; accessories and condoms sustainably sourced
  • Inclusive & educational: My Lubie celebratesall forms of pleasure, defends conscious and taboo-free sexuality, with guides, quizzes and educational content
  • Respect for the planet: recyclable or minimalist packaging, FSC or bioplastic packaging, rechargeable batteries (Aura/Dune toys) to limit waste
Pack Coco et Lubrifiant 75ml - Puissante x My Lubie-Gapianne

Their differences

  • Immediate comfort, even in case of drynessMy Lubie water-based lubricant is fluid, non-sticky, and formulated to respect sensitive mucous membranes. Enriched with calendula and vitamin E, it moisturizes, soothes, and protects against friction. Ideal for intimate dryness, postpartum, or uncomfortable intercourse.
  • An inclusive and sensory vision of pleasureAt My Lubie, intimate care isn't just functional: it's an invitation to explore pleasure. CBD oil and sex toys (Aura, Dune) are designed for gentle, intuitive, and pressure-free use, and for all sexualities.
  • Healthy and responsible products: natural, vegan, made in France formulas, natural latex condoms, rechargeable sex toys: everything is designed to respect your body, your pleasure and the planet, without compromise.
  • A brand that frees speech: My Lubie supports its products with accessible educational content: guides, quizzes, practical information, etc. to help everyone get to know themselves better and live their sexuality without taboos.
Une main qui tire une lingette d'un des deux paquets de lingettes naturelles pour une hygiène intime de My lubie

My Lubie flagship products

  • Natural water-based lubricant: formulated with99% natural ingredients, enriched with calendula, vitamin E and red algae, this lubricant offers a fluid and non-sticky texture, compatible with condoms and sex toys. It provides long-lasting glide and aimmediate comfort, without irritating the mucous membranes. Perfect for solo or as a couple
  • CBD intimate oil : a 100% natural oil with 300 mg of CBD, specially designed forrelax, nourish and intensify sensations. Suitable for soothing moments like massages or more sensual moments, it is a real moment of care and relaxation.
  • Dune – clitoral vibrator: a sex toy designed to besilent, rechargeable, inclusive and discreet, ideal for exploring pleasure without dictates. Its soft texture and gentle vibrations suit all desires, at all times.
  • Aphrodisiac herbal tea: a hot and delicious herbal drink that stimulates circulation and sensuality. 100% natural, it creates asensory interlude conducive to relaxation and intimate moments.